Holiday parties and special events are a great way to increase revenue and introduce the local community to your hotel or resort. The recently opened Gaylord Rockies Resort and Conference Center, near the Denver International Airport, is a perfect example. This expansive property with spectacular views of the Rocky Mountains is a project FSN-Hospitality’s finishing contractors were proud to work on.
By giving people in the Denver metro area a reason to visit the hotel, the Gaylord Rockies expands its client base. Sections of the hotel have been transformed into Christmas-themed attractions, designed to appeal to guests of all ages. Families can enjoy millions of holiday lights, ice skating, tubing, gingerbread decorating, scavenger hunts, Mistletoe Village, photos with Santa, and other activities. There are also entertainment options, including ice shows and Cirque performances. Room discounts help make the Gaylord Rockies a destination location for families that want to get away for the holidays, yet stay close to home. It’s also appealing to skiers looking for a place to stay near the airport before or after a trip to the mountains. https://www.marriott.com/gaylord-hotels/dengr/christmas-at-gaylord-rockies-denver-aurora.mi
Of course, the Gaylord Rockies isn’t only hotel offering holiday activities to improve the bottom line. Hotels around the world take advantage of this prime opportunity to increase business in their local communities and with travelers looking for a unique holiday experience. Guests who share photos on social media and give glowing recommendations to friends and family have a long-term impact, improving the return on investment for seasonal promotions.
Holiday parties are another way hotels can endear themselves to the local community. New Year’s Eve and other party packages that include guest rooms are a socially responsible way to keep guests from drinking and driving. Guests can enjoy food, beverages and entertainment, get a good night’s sleep, and treat themselves to breakfast, spa services or a shopping spree before heading home.
Regardless of the size of your property, we have experienced finishing contractors in the U.S. and Canada ready to complete your holiday transformations, renovations and new construction projects on time and on budget. Start planning in January for next December. Contact us today at (410) 564-5876 or [email protected] to be matched with contractors in your area for free.